WBS Keillor

Traditional Thinking, Contemporary Delivery

For 75 years, Dundee-based Joinery and Fit-Out Contractor, WBS Keillor has been turning clients’ visions into reality.

Working across a range of sectors throughout Scotland, the highly skilled and experienced team has made its mark on a variety of high-profile commercial projects, from hospitals and schools to office developments and hotels.

As part of the rebrand portfolio, Dundee marketing agency Jigsaw Media approached me to bring Keillor’s brand new website to life. Getting to grips with the company’s offering, expertise and client base, I worked with the team to create concise and impactful copy to tell their story, showcase their best work and reflect their values.

Craig Simpson, Managing Director, Jigsaw Media said, “Working with Claire is a dream as she takes on all client comms and delivers brilliantly written copy at all times. Both ourselves at Jigsaw and, most importantly, the team at WBS Keillor were delighted with the completed web copy which is now proudly sitting in situ alongside their new brand identity online.”

The site went live in October 2023, coinciding with the company’s success in The Courier Business Awards (Service category).

Services provided: website copy, award submission

Mike Smith, Managing Director

"It was a real pleasure working with Claire who quickly got up to speed with what we do, how we do it and the value we add as a company. While much of our business comes from word of mouth and referrals, Claire helped us see the importance of profile and image, and packaging that in a way that’s authentic and engaging. The result is a website we’re exceptionally proud of, that accurately reflects who we are and where we’re going."

Mike Smith, Managing Director • WBS Keillor